Pinewright

Concepts

The kind of sites we build

Three homepage concepts for invented Australian small businesses: two places to stay and an electrician. Open one to see the whole page, on your phone or your computer.

These businesses don’t exist.

Pinewright invented them to show our designs. Their names, people, prices and details are made up, their phone numbers are ones the ACMA reserves for fiction, and every picture is a placeholder where the owner’s own photo would go. None of them is a client site.

  • Screenshot of the top of the Kelpwater Cottages concept homepage
    Concept, not a real business

    Kelpwater Cottages

    Cottage stay · Swansea, Tasmania

    Three timber cottages near the water. Rooms, prices and house rules on one page, with a “Check availability” button that would open the owner’s existing booking page.

    View the concept
  • Screenshot of the top of the Hopkiln Farm Stay concept homepage
    Concept, not a real business

    Hopkiln Farm Stay

    Farm stay B&B · Derwent Valley, Tasmania

    Two rooms in an old hop kiln and a family cottage on a working farm. A warmer, heritage look, with the rooms, the farm breakfast and the area each in their own section.

    View the concept
  • Screenshot of the top of the Fernwire Electrical concept homepage
    Concept, not a real business

    Fernwire Electrical

    Electrician · Hobart

    A call-first page for a small electrical crew: services, the suburbs they cover and how a job works, with Call and Email buttons always in reach on a phone.

    View the concept

Want to see one for your business?

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